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Capture a lead

Collect consenting visitor contacts for a company and qualify them for an appropriate follow-up.

ScopeAll events in this deploymentAccessAuthorized event team

Steps

  1. Select the exhibitor or company on whose behalf you are collecting leads.
  2. Scan a badge or enter its code manually.
  3. Confirm the visitor’s consent before storing contact information.
  4. Add qualification and a follow-up note, then save and check the lead list.
Lead Retrieval & Exhibitor ROI: Capture a lead in the EventZuno demonstration event
Example from the EventZuno demo

Fields and states

Leads

Scope: Selected event.

States: new, qualified, contacted, converted.

FieldFormatRequired
Contact
Linked to: Contacts
Linked recordYes
RatingNumberNo
NotesLong textNo
AnswersStructured settingsNo
Device IdTextNo
Client IdTextNo
Captured AtDate and timeNo
ConsentOn or offNo

Contacts

Scope: All events in this deployment.

States: draft, active, archived.

FieldFormatRequired
EmailEmail addressYes
First NameTextYes
Last NameTextNo
Job TitleTextNo
PhoneTextNo
InterestsStructured settingsNo
TagsStructured settingsNo
ConsentOn or offNo
Networking Opt InOn or offNo
BioLong textNo
External IdTextNo

If something is missing

Check the selected event, your role and the enabled modules. If an action fails, keep the entered details and review the error before retrying. Ask an administrator for access rather than sharing another account.

Lead Retrieval & Exhibitor ROI

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